Not Your Basic Brown Labels
Wholesale Brown Kraft Roll Labels give products a natural, handcrafted look that fits artisan, food, and home goods packaging. Print on unbleached kraft material using spot colors or 4-color process plus white ink to match a wide range of design styles. From simple one-color graphics to detailed, full-color imagery, you have the flexibility to create custom kraft labels that fit your customer’s vision.
Key Product Details
- Permanent, pressure-sensitive adhesive
- Supplied on rolls with custom rewind direction
- Spot color or 4-color process plus white ink printing
- Optional foil stamping available
- Multiple sizes and shapes
Material Considerations
Brown kraft is a paper material best suited for dry applications. It is not recommended for products exposed to moisture or heavy handling. For those environments, consider film label materials instead.
Built for Artisan & Natural Products
Brown kraft labels are a popular choice for brands that want an authentic, approachable look. Similar to a brown paper grocery bag, these labels have a rustic, handmade feel. Common applications include:
- Coffee, tea, honey, and specialty foods
- Baked goods, jams, and spreads
- Pet treats and balms
- Candles, soap, and home goods
- Small-batch and handmade products
Choose the Right Print Method
When selecting kraft labels for a final product, print methods matter. Stouse offers two choices to ensure the design is perfect.
Spot Color Printing
Ideal for simple designs, logos, and text. Spot colors offer clean, consistent results and are a great fit for minimalist branding and cost-conscious projects.
The honey label features three spot colors: yellow, black, and white ink. Remember to use white ink to improve opacity and contrast, especially for ingredient or barcode panels. When spot color printing, white is priced as an additional color.
4-Color Process + White Ink
Best for detailed artwork, full-color graphics, gradients, and photo-quality images. White ink improves opacity and contrast, helping colors remain accurate and stand out against the brown background. White is included in the price when printing 4-color process + white.
Why White Ink Matters
As the name implies, kraft material is brown or “unbleached”. Therefore, the brown background will influence how colors appear when printed. White ink creates a solid base layer that:
- Improves color accuracy
- Increases contrast for better readability
- Allows brighter, more vibrant graphics
Free Sales Tools
To help you promote wholesale brown kraft paper labels, download our free client-safe Sales Tools below. These resources support outreach to small-batch food companies, artisan home goods brands, and health and beauty manufacturers. Use the customizable sales sheet to pitch brown kraft label ideas and share the ready-to-post social images on Facebook, X, LinkedIn, and Instagram.
Visit Sales Tools for more Sales Sheets and Social Shareables designed for printing distributors to generate additional business.
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My purchase was as smooth as silk! Every step was managed and followed up on to my benefit. Thanks for another great experience!
Christine Gosney
Stouse always provides quality products, in a timely manner and customer service is great. Highly recommend!
Gil Barkley
Stouse always does everything perfect and on time! So easy to work with and never any worries.
Cindy Gooch
I’ve never had a problem with the product quality, and they make ordering easy. Customer Service is always great to deal with especially when you need help figuring out which product to choose.
Jackie Riemersma
I have been using Stouse for years and have always gotten a quality product, great customer service and great pricing. I highly recommend them!
Carol Rudick
All products from Stouse look great and function as intended. Deliveries are timely and pricing is competitive. An excellent print partner for us!
Kevin Robbins
Stouse makes ordering so easy. Excellent quality & customer service. I’ve done several orders with them and plan to do several more. Thanks, Stouse Team!
Amy Schneider
Stouse was very easy to work with when ordering our company magnets. The pricing was the best and the product’s quality was what we were hoping it would be.
Kellicia Morse
Stouse is amazing! Every time I have an order it comes out perfect, the people are very helpful. I will ALWAYS use Stouse!!
Kiera Zane
My customer loved the product they received. Much higher quality than they expected. The artwork was so much better than what was originally submitted. Great work! Very pleased customer!
Alana Carlock
Excellent products and superior customer service. Always a pleasure to work with these people. They will do their best to assist you in growing your business.
Doug Buster
Excellent customer service, very friendly and helpful. Purchased a banner and was of high quality material with incredibly detailed print with no blur. Will definitely do more business with Stouse.
Jon Bottorff
Thank you. This is my first order with Stouse and I must say, the customer service and professionalism I’ve received from your company is by far the best I’ve received from any ‘large’ company. For that, I’m grateful.
I often times cringe when dealing with a new company, especially a ‘large’ one. In a world where a society is overwhelmingly influenced by technology and automation, it’s AWESOME to get ‘personal service’ from a large company. I truly mean that.
I wish everyone at Stouse a Happy Holiday Season! Thank you all for being AWESOME!
In gratitude,
Joe Silva
Joe Silva