Screen or Flexo printed items:

All jobs require vector artwork.

• Raster artwork is only acceptable for
  photographs and similar style artwork.
• If raster artwork is the only art available
  contact your sales representative for details.

Digital (full color) items

All jobs require vector or raster artwork.

• Vector artwork is preferred
• If raster artwork is the only art available
  600dpi is required for best results.

• Artwork must be submitted at actual size of finished product.
• All fonts must be converted to outlines/paths.
• All placed/linked images must be embedded or included separately.
• All images must include the required bleed if necessary.
• A color copy or jpg indicating cut should be submitted for reference.
• All spot colors should be specifically identified. Include white if necessary.
• Cut/Die line should always be clearly indicated with an unused spot color.

Methods for Submitting Artwork

Preferred: Email and/or Website (contact customer service for details), CD-R/RW
Supported: ZIP 100/250, Floppy Disk
Tips:

No Art, Standard Typesetting Required

Available Fonts: Adobe Font Folio 9.0 (contact customer service for details)

Minimum Font Sizes:

San Serif in All Caps: Positive: 4 pt. bold / Reverse: 6 pt. bold
Serif in All Caps: Positive: 6-8 pt. bold / Reverse: 10-12 pt. bold

Common Fonts:

Raster Artwork
Raster artwork is an image created of many pixels. This results in artwork that is not editable, scalable, or able to be separated for spot color reproduction.
Common Raster file formats include:
.jpg .bmp .psd .tif .pcx

Vector Artwork
Vector artwork is an image created of points and paths. This results in artwork that is editable, scalable, and able to be separated for spot color reproduction.
Common Vector file formats include:
.ai .fh(x) .cdr .indd .qxd
(these formats may also contain raster artwork)

Live Text and Converted Text

Live Text: Live text is still in a text format in the artwork’s original program and can still be spell checked and corrected. Live text does require the fonts used in order to be displayed and printed correctly.

Converted Text (Outlines/Paths/Curves): Outlines/paths/curves are vector artwork and as such can no longer be spell checked. However they do not require fonts in order to be displayed or printed correctly.

Cut Margins and Bleeds

Cut Margin: Cut margin is the minimum space required between elements of art and the finished edge of the product. Size and product are the two main factors that determine cut margin.
Note that bleed borders must meet or exceed our minimum cut margin.

Bleed: Bleed is the distance the ink extends past the finished edge of the product before final cutting. Standard minimum bleed is 1/8" (.125"). Raster files must allow for the required bleed when submitted because they are not editable like vector files.

High Contrast = High Visibility

When selecting colors for use in a layout remember that Visibility is key. Often color combinations can hinder visibility due to a lack of contrast. Below are some examples of low contrast color combinations and our recommendations for better visibility.

Black and 22 Ultra Blue

Black and 52 Dark Green

10 Primrose Yellow on White

41 Sky Blue on White

19 Fire Red and 39 Emerald Green

21 Peacock Blue and 39 Emerald Green

Change to 21 Peacock Blue

Change to 39 Emerald Green

Change to 12 Medium Yellow

Change to 42 Light Blue

Add a Black outline

Add a White outline

Alphanumeric Numbering, Variable Data, Barcodes
Available in Black only. May require an Excel Spreadsheet.
Call for pricing and Availability.

Alphanumeric Numbering: Black numbering is available with letters for use as prefixes and suffixes. Example: "A123", "123 RED LOT "

Variable Data: Variable data is available for things such as phone numbers and locations.
Submit an Excel spreadsheet containing the data.

Barcoding: Barcodes are available as constant, variable, or consecutive, in either Code 128 or Code 39. Barcodes with variable numbers will require an Excel Spreadsheet.

Pro-Cut Guidelines

Specifications: All Text must be at least .25 inches tall. The space between characters and elements must be at least .045 inches. Main strokes, line weights or art elements should be a minimum of .0625 inches. Pro-cuts should be measured according to the active material area being used. An additional carrier for the material will be applied automatically for the process.

Picks are the areas of the letters or graphics that must be pulled out after cutting. Additional costs are applied to orders over 14 picks per decal.

Square Inches: